Ahhh.... Finally Spring Break is here! I may not be blogging too much over the next week because I really need to break from school. I am planning on just relaxing (napping a lot) and having some fun with my family and high school friends.
However, before I take my hiatus, I came across an interesting blog topic today after getting home. My little sister had a project that she had to complete where she was supposed to watch an hour of television. What an awesome assignment. The catch was that she needed to count all of the commercials between segments and classify them based upon what they were trying to sell. She originally started watching a movie on the Disney Channel, but I soon made her change the channel because of the lack of commercials with substance. I suggested watching ABC or CBS where she was sure to find a more diverse selection. She was dismayed to see that on both of these channels there was a basketball game. (She dislikes watching sports.) She decided to read while waiting for the commercials to aire, but when they appeared, she began counting.
There were lots of car ads, no surprise there, and many more advertising insurance. The same brands were seen throughout each commercial break. These were, obviously, the ones that were sponsoring the sporting event. I don't think her results turned up anything surprising or enlightening, but I believe the overall assignment was a good way for middle school students to begin paying attention to the media they dismiss everyday.
Friday, March 7, 2008
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